Good marketing and publicity are critical to the success of any new book. There’s so much you can do on your own to market your book, from guest blogging, to booking interviews, to getting quality reviews.
But if you want to bring in the big guns, a book publicist can take your campaigns to the next level, and save you some time that you can instead spend writing or talking about your book.
Book Publicists
Below are 15 expert book publicists and their teams who can help you market your book.
1. Penny Sansevieri
In addition to running a successful book marketing company, Penny Sansevieri is also an author herself.
She and her team at Author Marketing Experts work with self-published and traditionally published authors formulate smart and strategic book marketing plans.
They’ve helped authors reach the New York Times, USA Today, and Wall Street Journal bestsellers lists. But, as they point out on their website, their most successful clients are ones who put in effort on their part to take their books to the next level.
Check out testimonials from Penny’s past clients here.
Contact: www.amarketingexpert.com/book-marketing-services-contact/
2. Rachel M. Anderson
Rachel M. Anderson has over 30 years of experience in communications and PR. In 2009, she founded RMA Publicity, where her team offers professional marketing and PR services and so far have secured over 2,600 media placements.
RMA Publicity can provide publicity consultations, marketing plans, writing services, targeted distribution services, and assistance setting up promotional events.
Check out testimonials from past RMA clients here.
Contact: www.rmapublicity.com/contact
3. Megan Beatie
With 25 years of experience in publishing and publicity, Megan Beatie leads MBC to forge publicity campaigns for bestselling and up-and-coming authors.
Megan founded MBC in 2015 to focus on more personalized strategies and outreach opportunities for authors and books she’s truly passionate about.
Check out testimonials from past MBC clients here.
Contact: www.meganbeatie.com/contact
4. Sharon Bially
Sharon Bially founded BookSavvy PR in 2011 after serving as vice president of the business PR agency Farrell Kramer Communications.
Sharon is the author of Veronica’s Nap. As a passionate storyteller, she believes that stories are the key to good PR.
Her team at BookSavvy PR creates comprehensive launch campaigns, helps secure reviews, books speaking engagements, and much more.
Check out testimonials from past BookSavvy PR clients here.
Contact: [email protected]
5. Marian Brown
Marian Brown is a publishing insider with over 20 years of experience. She founded Marian Brown PR to help authors capitalize on their book’s unique niche and message by creating personalized programs that target their largest audience.
Her services include full publicity campaign management, press kit preparation, and media training.
Check out testimonials from Marian Brown’s clients here.
Contact: [email protected]
6. Kimberly Burns
In addition to co-founding PR giant Broadside, Kimberly Burns began her own company, Kimberly Burns Literary Publicity and Consulting.
She specializes in working with traditionally published authors of narrative nonfiction, memoirs, literary fiction, and notably, short story collections, which are notoriously difficult to market.
Please note that she does not work on self-published or un-agented books, and cannot take on projects that are already past their publication date. She prefers to be contacted at least 6 months in advance of your book’s publication.
Check out testimonials from Kimberly’s past clients here.
Contact: [email protected]
7. Kathleen Carter
As the founder and CEO of Kathleen Carter Communications, Kathleen Carter works to create and implement strategic and customized campaigns for authors and publishers.
Throughout her career, she has executed campaigns for the likes of Pope Francis, Kamala Harris, and Jodi Picoult.
Check out testimonials from Kathleen’s past clients here.
Contact: [email protected]
8. Andrea Dunlop
Andrea Dunlop is an author and publishing consultant. She worked for years as an in-house publicist with DoubleDay (Random House).
She also spent five years with an editorial and book production firm as their executive director of social media and marketing, where she worked with both traditionally and self-published clients.
Read more about Andrea in the press here.
Contact: [email protected]
9. Doug and Marika Flatt
Doug and Marika Flatt are the co-founders of PR By the Book. For over 18 years, they’ve worked to help authors elevate their relevancy and create buzz.
The couple has worked with over 1,000 authors, providing tools and resources for traditional publicity, digital publicity, and platform development.
Check out testimonials from Doug and Marika’s past clients here.
Contact: [email protected]
10. Annie Jennings
Annie Jennings PR provides authors with book promotion media outreach services. They secure bookings on radio and TV, assist with brand development, and help create powerful book marketing strategies.
Annie is based in New Jersey and works with authors of both fiction and nonfiction.
Check out testimonials from past Annie Jennings PR clients here.
Contact: [email protected]
11. Audra Jennings
Audra Jennings specializes in publicity for Christian fiction. Her services are simple but effective, and include press kits, interview materials, and other resources at affordable price points.
You can see examples of her press kits here.
Contact: [email protected]
12. Dana Kaye
Dana Kaye founded Kaye Publicity after working as a freelance writer and book critic. Her team tailors each campaign to meet the needs of the book and the author, but all of their projects are guided by their values of “consistency, creativity, and community.”
Learn more about Dana Kaye’s clients here.
Contact: kayepublicity.com/contact-us/
13. Liz H. Kelly
Liz H. Kelly is a self-taught publicist, author, and founder of Goody PR. Her dynamic team of coast-to-coast specialists serves their clients with timely marketing, strategic PR, and digital campaigns.
They can review your brand story, securing interviews, write compelling press releases, design logos, increase your SEO, and more.
Check out Goody PR’s portfolio here.
Contact: [email protected]
14. Scott Lorenz
Scott Lorenz is the president of Westwind Communications, which specializes in publicity for authors and entrepreneurs.
His team’s goal is to help you find your niche then conduct targeted campaigns that get you seen by your intended audience.
Check out Westwind’s client testimonials here.
Contact: [email protected]
15. Julie Schoerke Gallagher
Julie Schoerke Gallagher is the owner of JKS Communications and Books Forward. She works with authors at every stage of the writing process to offer guidance.
With over 30 years in PR, Julie was among the first to work with book bloggers, produce and creatively distribute book trailers, and help indie authors hit bestseller lists.
Check out testimonials for Books Forward here.
Contact: [email protected]
Getting Publicity for Your Book
Book publicists can really make a difference when it comes to marketing and promoting your book. They have invaluable industry contacts and years of experience to help you spread the word.
However, there’s also a lot you can do on your own if you’re willing to put in the time and effort. Check out our tips on how to get publicity for your book to discover more marketing strategies.
Did you find this post helpful? Let us know in the comments below!
If you enjoyed this post, then you might also like:
- How to Get Publicity for Your Book: Tips, Tools, and Successful Strategies
- Getting Red Hot Internet Exposure for Your Book with Penny Sansevieri
- How to Market a Book: 11 Steps for a Successful Strategy
- The Ultimate Book Marketing Plan: What To Do Before, During, and After Your Launch
As a blog writer for TCK Publishing, Kaelyn loves crafting fun and helpful content for writers, readers, and creative minds alike. She has a degree in International Affairs with a minor in Italian Studies, but her true passion has always been writing. Working remotely allows her to do even more of the things she loves, like traveling, cooking, and spending time with her family.
